Maruti Suzuki's exports plan is 15% of over all production

Maruti Suzuki’s chairman RC Bhargava said “Maruti Suzuki is planning to concentrate on domestic markets to increase there business in India and the exports will be decreased to 15% of overall production”. During April-July this fiscal, the company exported 50,558 cars, which amounts to around 15% of its total output.
As per Maruti Suzuki MD Shinzo Nakanishi, the company’s business view on the domestic market is huge and he forecast that the passenger car market in India would double in the next 5-6 years. “We share the optimism about India in the medium term. Indian passenger car market will double in the next 5-6 years. There is even an outside chance of a China-like boom in the Indian car market,” he said.
As per Society of Indian Automobile Manufacturers Association (SIAM) shows Maruti’s market share decreased below 50% for the first time in April-July this fiscal, to 47.68%, with total sales of 2,82,488 units. The company's market share stood at over 53% in the same period last year, selling 2,33,811 units.
Maruti Suzuki’s market share went down because of other small cars such as Ford’s Figo, General Motors’ Beat and Volkswagen’s Polo. Even though Maruti Suzuki is introducing various new cars to retain 50% of the market share, still they were not able to achieve it. Maruti is also developing an R&D centre at Rohtak for which 700 acre has already been acquired. “The number of design engineers increased to 958, as planned,” Bhargava said. The expenditure incurred by the country's largest carmaker on research & development (R&D) increased to Rs 173 crore in 2009-10 from Rs 91 crore in 2008-09.


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